Yet Another Proof that Social Media Works

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what-is-forex-tradingAfter a long three months of job searching using every available tool, looks like I have landed myself a position as a Content Manager at a Forex startup. At the risk of giving myself a huge jinx before I even start the job, I wanted to share with you my experience over the last three months, and how I reached the indisputable conclusion that social media is the way to go.

Over this extremely trying period of looking for my next job, I used pretty much every tool available to me. That includes the traditional job websites, as well as outsourcing companies, and placement agencies. I must have sent out a 100 CVs a week, each with a really impressive cover letter as well as a CV customized for the type of position for which I am applying. I will not say that was a total failure. I did get a handful of interviews from them, but nothing came of any of them. What seems to count more than a nice cover letter or CV is people’s opinion and recommendation of you as an individual. In addition to those tools, I used Facebook, Twitter, LinkedIn, emails to all my contacts as well as community lists, and let’s not forget a whole lot of IMing.

So in the hope that one or more of my readers will benefit from this information, I decided to share with you some of the tools that I found to be useful. Let’s start with the one that ended up closing the deal, Facebook (with a little IM help on the side). I know people today seem to think of Facebook as a waste of time and one of those things “I just do not need”, but my experience proved otherwise. Yes, it is true, Facebook can be a huge distraction and occupy a lot of your time, but the exposure that one can get using Facebook is unprecedented. At a simple click of a button, you can let hundreds if not thousands of people know you are looking for a job, and that is what I did.


What ended up happening with me is that, the fact that I was looking became known to pretty much everyone I ever knew, and an old friend of mine, who, the truth be told, would probably have found out via IM anyway, heard I was unemployed. Now, remember, I was working in the technology and cellular industry in my last job.

This particular friend works in the Forex industry, and has built various sites, one of them being a Digg style website for Forex news , as well as others for the Forex community. Well, he made a connection through one of his sites with an individual who has recently started a company and was looking for a content manager. He then made the match.

This story could never have happened five years ago, when there was no social media and all these tools were unavailable to us. Now, it is important to emphasize that this particular opportunity worked out for the best, but for every interview I got through the job sites, I got five from networking. Wherever I was, whoever I was talking to, I put aside the embarrassment of being laid off from my last company (although, in today’s economy, it is not so bad, who doesn’t know someone that lost their job recently? Check out this list.), and pretty much let anyone and everyone know I am looking.

Just to sum up, if you or someone you know are looking for a job in almost any field, I would recommend making use of the old fashion tools as well, but spending much more time developing your profile and networks on the various social media tools.

If you want to know more details about the exact manner in which I did this networking, or alternatively, if you want more information on the traditional side of things, the sites I used etc., you can message me on Facebook here, DM on Twitter here, write me on LinkedIn here, email me here. Or, you can also call me if you have my number, I have not stopped using that means of communication, YET.


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Hillel Fuld is a global speaker, entrepreneur, journalist, vlogger, and leading startup advisor. He brings over a decade of marketing experience with leading Israeli and Silicon Valley startups, and currently collaborates with many global brands in an official marketing capacity including Google, Oracle, Microsoft, Huawei, and others.      Hillel covers the dynamic local tech scene for many leading publications including Entrepreneur magazine, Inc, TechCrunch, Mashable, The Next Web, Business Insider, The Huffington Post, Venturebeat, and others. Additionally, Hillel mentors startups across Israel in different accelerators including The Google Launchpad, the Microsoft Ventures accelerator, Techstars, The Junction, and more.    Hillel has been named Israel’s top marketer, 7th top tech blogger worldwide, has been featured on CNBC, Inc, and was dubbed by Forbes as “The Man Transforming Startup Nation into Scale-up Nation”.       Hillel has hundreds of thousands of followers across the social web and can be found on Twitter at @Hilzfuld. You can learn more about him on his website:


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